Posts Tagged as ‘competitive intelligence’

January 18, 2009

Using Social Media: Part 3 – Social Networking Sites

 

 
Update: I’ve edited this post to provide a more objective view of social media and how it can be applied.  
This is the third post in a 6 part series on how to use social media. In this third installment, I highlight how yoru can participate in social networking sites.
 
Social Networking Sites
Marketers are seeking to break into several social networking [...]

January 14, 2009

Using Social Media: Part 2 – Search Feeds

Update: I’ve edited this post to provide a more objective view of social media and how it can be applied.  
This is the second post in a 6 part series on using social media. In this second installment, I look at search feeds.
 
 
Search Feeds
There are several tools that you can use to monitor your company. I previously wrote about Trackur, [...]

January 12, 2009

Using Social Media: Part 1 – Microblogging

Update: I’ve edited this post to provide a more objective view of social media and how it can be applied.  
There has been a lot written about how to use social media and what the ROI is from using the various tool. Instead of trying to reach all audiences, I view social media as another communications avenue to expand the [...]